Project Manager, Visual Storyteller, Strategist.

Ilana Szarf

Currently pursuing a Bachelors in Communication and Digital Media at IE Business School

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About Me

Communications professional with a sharp eye for strategy and visual identity.

I bring ideas to life through an expertise in project management and by connecting with audiences in bold, meaningful ways.

Rooted in Miami, Florida, now based in Madrid, Spain at IE Business School, I operate at the intersection of media, business, and culture.

EXPERIENCE

  • NOVEMBER 2025- PRESENT

    -Manage Instagram and WhatsApp communication

    -Create, design, and schedule content

    -Handle graphic design and video production

    -Develop social media and marketing strategy

    -Maintain consistent brand image and voice

    -Event management

    https://www.instagram.com/laylaevents_/?igsh=cWE3Znhpa3c3aGo3#

    VIEW MORE

  • - Execute marketing strategy across university and professional channels.

    - Create and manage branded content aligned with 180 Degrees Consulting’s global identity.

  • June 2026- August 2026

  • JUNE 2025- AUGUST 2025

    -Posted and scheduled content across all social media platforms (Instagram, Facebook, Youtube, TikTok, and Linkedin) 

    -Wrote captions tailored to each posting (brokerage listing, charter, and retail) and maintained consistent brand voice

    -Created and published articles (sold announcements, charter retail, for sale articles)

    -Proofed broker, charter, and retail marketing emails

    -Helped shape a new creative direction for Denison Yachting’s TikTok, working closely with the social media manager and videographer.

    -Created AI-generated podcasts for yacht listings

    -Conducted data collection for a Denison merchandise revamp project tailored to upcoming boat show audiences

    -Revised office pages to be more user friendly

  • September 2025- PRESENT

    -Lead and manage communication with 250+ club members

    -Organize and plan cultural, social, and educational events

    -Manage WhatsApp channels

    -Foster a safe, inclusive space for Jewish students on campus

    -Maintain strong relationships with IE University faculty and administration

    -Co Hosted Jewish Blind Dates alongside OLAMI Madrid: With over 140 participants, exceeding our initial target of 60. We facilitated genuine, human-made matches (no AI used) and coordinated 70 dates in one night across Madrid, all in different locations. Planned an afterparty, and personally supported each participant’s needs throughout the experience.

  • FEBURARY 2025-JUNE 2025

    -Enhanced digital presence for small businesses in Madrid through strategic content marketing.

    -Created content for Instagram, Facebook, & TikTok.

    -Developed tailored branding strategies by fostering strong client relationships.

    *see more in projects

  • MARCH 2025-APRIL 2025

    -Developed and executed social media strategy for IE’s 4U student government campaign

    -Created Instagram content using Capcut and Canva

    -Collaborated with the team on campaign leadership and direction

    -Positioned 4U as a values-driven team focused on inclusivity and impact

    Check out 4U’s Instagram!

  • JANUARY 2024-JUNE 2024

    -Produced high quality audio and visual content for IE clients (Municipality of Coca, Castilla y Leon)

    -Gained proficiency in video editing software to enhance content quality and engagement

  • FEBUARY 2023-AUGUST 2023

    -Assisted with daily art classes within a range of ages from 4-12 years

    -Posted daily stories, weekly reels, and graphic posts to an Instagram following of 62k+

Skills & Certifications

  • Content Marketing Certification via HubSpot

Let’s Connect!