Hi, I’m Ilana.

Currently pursuing a Bachelors in Communication and Digital Media at IE Business School

About Me

An aspiring creative marketing and branding professional with a sharp eye for strategy and visual identity.

I bring ideas to life through an expertise in project management and by connecting with audiences in bold, meaningful ways.

Rooted in Miami, Florida, now based in Madrid, Spain at IE Business School, I operate at the intersection of media, business, and culture.

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EXPERIENCE

  • JUNE 2025- AUGUST 2025

    -Posted and scheduled content across all social media platforms (Instagram, Facebook, Youtube, TikTok, and Linkedin) 

    -Wrote captions tailored to each posting (brokerage listing, charter, and retail) and maintained consistent brand voice

    -Created and published articles (sold announcements, charter retail, for sale articles)

    -Proofed broker, charter, and retail marketing emails

    -Spearheaded a new creative direction for Denison Yachting’s TikTok account by collaborating closely with the social media manager and videographer to align content with brand strategy and audience engagement goals.

    -Created AI-generated podcasts for yacht listings

    -Conducted data collection for a Denison merchandise revamp project tailored to upcoming boat show audiences

  • FEBURARY 2025-JUNE 2025

    -Enhanced digital presence for small businesses in Madrid through strategic content marketing.

    -Created content for Instagram, Facebook, & TikTok.

    -Developed tailored branding strategies by fostering strong client relationships.

    *see more in projects

  • MARCH 2025-APRIL 2025

    -Developed and executed social media strategy for IE’s 4U student government campaign

    -Created Instagram content using Capcut and Canva

    -Collaborated with the team on campaign leadership and direction

    -Positioned 4U as a values-driven team focused on inclusivity and impact

    Check out 4U’s Instagram!

  • JANUARY 2024-JUNE 2024

    -Produced high quality audio and visual content for IE clients (Municipality of Coca, Castilla y Leon)

    -Gained proficiency in video editing software to enhance content quality and engagement

  • FEBUARY 2023-AUGUST 2023

    -Assisted with daily art classes within a range of ages from 4-12 years

    -Posted daily stories, weekly reels, and graphic posts to an Instagram following of 62k+

Let’s Connect!